Test&Roll To Increased Response

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Test&Roll
Effortlessly develop messages that get the most results.
Test&Roll can send emails with different subject
lines, content, and any other variable to a sample
size of subscribers. After response data is collected,
MarketTraq·Email™ sends the top performing email creative
to the rest of your database … automatically!
Common AB Tests Include
- Subject line Comparison
- Personalization in Salutation
- Offer Comparison
- HTML vs. Text Format
Test&Roll can base a test on opens, clicks,
or click rate based on opens.
Instead of playing the marketer guessing game, generate
more responses with mathematical certainty. |
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